Why Sustainable Fashion Is Timeless?

30/01/2017
Why Sustainable Fashion Is Timeless?

Photography : My Own

How would you define your style? Are you a lover of vintage? Perhaps, you have a more understated way of dressing or prefer to throw everything into the mix. With an innate appreciation for style as opposed to being a follower of fashion alone, you may instinctively find a way to recreate a seasonal trend so as to personalise it. For the most part, we adopt a particular style of dress to reflect our personality; hence, why such brands as S9 Muses have instant appeal.

Dare to be a little different rather than frequently wear the same designer. More often than not, when I attend industry events, someone will always ask me, “Where did you get your outfit from?” and then look rather perplexed if I say “The high-street”. Allow yourself to be innovative and spontaneous with your fashion choices. You will soon develop a knack for styling a particular item in more ways than one, without it looking as though it has been freshly handpicked from the high street or runway.

I recently attended a fundraising event in support of Women for Women UK and their current #SheInspiresMe campaign. There was not a particular dress code other than to wear something comfortable. I have been a fan of S9 Muses for a while, who are curators in fashion offering an eclectic mix of attire suitable for all occasions. I also appreciate the values which S9 Muses believe in. Brand integrity forms the basis of their ethos, which stemmed from a mutual interest in sustainable fashion between two friends originally from Thika, Kenya, and now settled in London. Each collection from S9 Muses offers a unique craftsmanship rooted in all forms of handwork and the use of vibrant colours and textures for which Indian fashion is significantly known. Furthermore, for those of us who appreciate non-conventional pieces, S9 Muses carefully source items that naturally suit fearless personalities who strive to empower through their style rather than to blend in. For this reason, it is highly unlikely you will ever have a “B*%$! Stole My Style” moment wearing a piece from S9 Muses as they are pretty exclusive. Then again, originals are often copied.

Read : EXCLUSIVE TAILORING BY RICHARD THOMPSON

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I danced the night away at the #SheInspiresMe Dance event wearing a beautiful pair of earrings by MAIRA from S9 Muses. It was a relief not to end the night one earring down considering the energetic dance session. Nothing beats quality accessories to compliment an outfit. S9 Muses will be hosting a pop-up shop on Saturday, 18th February 2017 at Laura Ashley The Manor, Barnet Lane, Elstree, WD6 3RE. They are worth visiting if you fancy something tasteful, ethically made and timeless for your wardrobe.

Written by @Styleiconnat | The Lifestyle Collective – “A Unique Expression of A Creative Power” | Images My Own | Product from www.s9muses.com

S.I.N.RATING

Style Icon Nat

Natalie is a recipient of the Diamond Special Recognition Award for her work in Women and Youth Empowerment through fashion and is based in London. She has made a name for herself as a luxury personal shopper, personal stylist, and contributing fashion editor. In 2017, she launched her blog, Style Icon Collective, to showcase her creative talents and support fashion, lifestyle, and beauty brands. Natalie's fashion journey began at Harrods and Browns Boutique in London, where she worked as a fashion consultant. In 2004, she advanced her career as a personal shopper at Selfridges and founded Style Icon Ltd, a personal shopping company, in 2005. This venture allowed her to travel the world with private clients, engage in red-carpet styling, mentor students, and speak at events such as London Fashion Week, Clothes Show Live, and British Airways corporate gatherings. Her ultimate goal is to inspire, motivate, and educate people around the globe through her creative platforms. Natalie holds a BA (Honours) degree in Social Policy and Politics, a PGCE, and a certification in creative writing from Central St Martins.

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